AMERICA VS AMERICA
X NETFLIX MX
A storyboard that’s so much more than just a storyboard. A fictional spot that you want to be real. A commercial that, in the remote chance it would have been made, would have had to compete with the epicness of our “sketch.”
To promote the soccer documentary series, “América vs. América,” Netflix Latinoamérica assigned LSD (_longsummerdays_) to animate the storyboard of a proposed commercial spot included jet skis, axes, mermaids, pyramids, monsters, and more. The idea was, of course, to create the illusion that it would be nearly impossible to make, and so, on “its own,” it had reached the sketches and storyboard's level.
But that didn’t mean it had to be flat or boring.
Our design, illustration, and animation teams worked diligently so that this asset looked incredible, that it was faithful to the colors and soul of the soccer team, and most importantly: that it was fun! And if that wasn’t enough, please don’t tell anyone; we had a tight deadline and didn’t count on the time it usually takes us to create a piece of this magnitude.
Literally, from paper to the screen, it was a project in which we were extremely pleased with the final result.
ART AND MOTION
CLIENT: NETFLIX MX
LOCATION: MEXICO
LOCATION: MEXICO
STUDIO: LONG SUMMER DAYS
ART DIRECTION: ORESTES MORA, BITASI
MOTION DIRECTION: LUIS NIVES, FRANCISCO QUILES
ILLUSTRATION: ELIUD, IVÁN AGUILAR, PEPE AVALOS, TACHO MACHO, MAJULLARO, BITASI
LETTERING: ORESTES MORA
MOTION: LUIS NIVES, FRANCISCO QUILES, SHARON MTZ, KATHA LUPE
2022
